AWAKE

Awake is the coffee fragrance by Akro, the Parisian house founded by perfumer Olivier Cresp together with his daughter Anaïs Cresp. An energetic, enveloping unisex Eau de Parfum, made for anyone who can't do without that daily moment of pleasure marked by a steaming cup.

The Fragrance

Awake was born from the desire to bottle one of the most loved and universal rituals: coffee. Not a simple aromatic note, but a true concentrate of energy that finds its power precisely in bitterness, able to bring back in a single spray the warmth of a coffee shop on a cold day, the scent of freshly ground beans and the steam rising from the cup. It's a fragrance designed to accompany every moment of the day when you're looking for a genuine, no-compromise burst of energy.

How It Evolves on Skin

Awake opens with a burst of freshly ground Santos Coffee, dark and almost intense, that dominates the nose for the first few minutes. Italian Lemon cuts through this density with its zesty brightness, keeping the fragrance from ever feeling heavy or cloying. As the minutes pass, Green Cardamom emerges, unfolding slowly like a spiced Middle Eastern coffee and bringing a warm, enveloping edge that feels both cosy and sensual. In the base the fragrance grows richer, almost like a dark mocha or bittersweet dark chocolate, softened by a gentle sweetness that is never explicitly stated; Haitian Vetiver closes the journey with an earthy trail that lingers on skin and clothes long after the initial burst fades.

Who We Recommend Awake To

Awake is the ideal fragrance for anyone who wears perfume as a small dose of energy, just as fitting in the morning as after dinner. Perfect for those who love gourmand fragrances but shy away from excessive sweetness, it works equally well on him and her, in every season, and is just as well suited to anyone who works closely with people and wants a recognisable scent that never feels overwhelming.

Fragrance Characteristics

Our Opinion

Awake is one of those fragrances that catch off guard anyone expecting the usual, predictable coffee scent: on first spray it feels almost lively, but within the hour it softens into something far warmer and more enveloping than you'd expect. It's the kind of fragrance that makes you reach for one more spray more often than you'd like to admit.

Similar Fragrances

• Qahwa (Marcoccia) — shares the coffee note, but takes it in a spicier, leathery direction, with clove and patchouli for a darker register.
• Hatır (Régalien) — shares coffee and vetiver, but turns towards a more gourmand-vanilla register, with caramel and tonka bean in place of citrus.
• Flower Café (Botanicae) — shares the coffee note, but sets it within a floral-fruity bouquet with rose and fig, for a more feminine, convivial result.

FAQ

Why is the fragrance called Awake?
The name evokes the energising "wake-up" feeling of a cup of coffee: Akro was born from the idea of turning everyday small pleasures, from coffee to chocolate, into fragrances you can wear.

How long does Awake last on skin?
It has good longevity, lasting for several hours, with a moderate but clearly noticeable sillage at close range: perfect for anyone looking for a scent presence without being overwhelming.

Is Awake better suited to daytime or evening wear?
It's a versatile fragrance, designed to accompany you all day long: energetic and citrusy on opening, it warms up towards evening into a softer, more enveloping base, making it just as suited to an evening occasion.

Product Information

Brand

Akro

Name

Awake

Concentration

Eau de Parfum

Size

30 ml / 100 ml

Olfactory Family

Gourmand Spicy

Launch Year

2018

Made in

France